Alexa scrambles traffic data

It’s pretty interesting to see that Alexa is using CSS to scramble site traffic results. Now you cannot select, copy the data and paste into somewhere else because some random numbers are added between the original characters.

The browser sees this:

<br /> adspeed.com – 96%<br /> serv.adspeed.com – 4%<br />

The code is actually this (if CSS is disabled)

<br /> 2a80dspeed.co644m – 9196%<br /> 70serv.adsp1931eed.88com – 434%<br />

I have not had time to dig deeper into this and it’s just an interesting observation.